We’re excited and honored to announce that Sentient Decision Science was selected as the winner of the 19th annual EXPLOR Award for our work with Man Made Music on the…Read More
Read More
Sentient Honored with the 2018 EXPLOR Award
A Panel Discussion: The Business Impact of Behavioral Science
At IIeX Behavior this year, one of the highlights was this informative and entertaining panel discussion on “The Business Impact of Behavioral Science”, which was moderated by Stephen Springfield, EVP/CMO…Read More
IIeX Behavior 2018 Chicago: Sharing Insights with Impact
Two weeks ago, Sentient Decision Science had the pleasure of being the Title Sponsor of the 2018 IIeX Behavior event in the “Windy City” of Chicago. This conference is about…Read More
WIRED For Sound: Sentient & Man Made Music Featured in WIRED Article
This week, Man Made Music’s (MMM) Kevin Perlmutter was featured on WIRED Magazine’s website, sharing research that was a culmination of years of collaboration between Sentient and MMM. This research led…Read More
Automated Behavioral Science for Better Digital Advertising
Dr. Aaron Reid, Chief Behavioral Scientist of Sentient, educated attendees of the 2018 Paul College Digital Marketing Symposium at the University of New Hampshire on the benefits of automating behavioral…Read More
Throwback Thursday: Reflecting on Emotional Control
Back in 2009, Dr. Aaron Reid discussed our love/hate relationship with emotion. When our emotions are running high, we necessarily have less cognitive resources accessible and thus we have less…Read More
Set the Stage (or the Table!) for SXSW 2019!
We are really excited about our work with the Produce Marketing Association (PMA) this past year, and now we have the chance to bring it to the world stage at South…Read More
THESE ARE THE DATAPOINTS YOU’RE LOOKING FOR – 200 Million Implicit Measures!
We are proud and excited to announce that we have surpassed two hundred million implicit datapoints from over 2,000,000 respondents on our Sentient Prime implicit research platform, compiling the largest…Read More
