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Audio alchemy

Cyrus McCandless

Audio Alchemy: The Art & Science of Creating Engaging and Impactful Audio Ads

With the rise of streaming audio listening, Sentient Decision Science, winner of ESOMAR’s Research Effectiveness Award 2024, is transforming the way brands connect with their audience. In collaboration with Amazon Ads, Dr. Cyrus McCandless of Sentient Labs provides advertisers with groundbreaking insights on how to create audio ads that resonate and drive results.

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Audio Alchemy Cyrus McCandless

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