Audio alchemy

Audio Alchemy: The Art & Science of Creating Engaging and Impactful Audio Ads

With the rise of streaming audio listening, the power of sound has become an important element when defining a brand’s identity. In collaboration with Amazon Ads, Dr. Cyrus McCandless of Sentient Labs provides advertisers with groundbreaking insights on how to create audio ads that engage listeners, with the goal to improve likelihood of brand recall and purchase intent.

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