Author: Jeremy Clough

SVP Brand & Product Strategy

How Sound Can Make or Break the Brand-Consumer Relationship

Is it possible to re-engineer the payment experience to mitigate negativity when we check out? Sentient reveals how sound impacts our feelings towards a purchase at GreenBook’s Insights that Work. This event spotlights the smartest researchers and most creative thinking in consumer insights. Presented by Joe Sauer, SVP, Managing Director, UK & EU at Sentient.

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