Implicit Bias Testing Using Emotion AI
Watch the TEDxBeaconStreet talk by Vernā Myers along with Sentient’s IIeX Behavior 2020 presentation to understand implicit bias and how to test for it within advertising.
Category: IAT
Using Implicit Measures to Uncover What Motivates Customers
Learn what makes a research technique implicit and what the benefits of collecting implicit data are for marketing research.
The Big Game Advertising Analysis-2023 Webinar
Watch Sentient’s recent webinar to discover how we use Emotion AI to examine the effectiveness of Big Game ad spots.
Emotion AI Ranks the Top 3 Super Bowl LVI Ads
Reflect on Super Bowl LVI ad trends and see how Sentient uses Emotion AI to rank the highest performing game day ads.
2023 Big Game Ad Analysis
Join us on Tuesday, February 14th at 12pm EST to find out the emotional impact of Super Bowl LVII’s ads.
Somewhere Over the Rainbow – Pride 2022 Webinar
Learn how scientific evidence is used to uncover ad success or failure of Pride 2022 advertising.