Sentient Joins Ad Age Publisher’s Panel for Big Game Ad Analysis
Dr. Aaron Reid joins Ad Age President and Publisher Josh Golden for a post game advertising analysis.
Dr. Aaron Reid joins Ad Age President and Publisher Josh Golden for a post game advertising analysis.
Dr. Aaron Reid provides an insider’s perspective on the future of market research for GreenBook’s GRIT Insights Practice Edition 2020.
New Match ad “Match Made In Hell” gets over 2 million views on YouTube in the first week. So, what did the audience feel about this 2020 love story?
Dr. Aaron Reid discusses the problems facing CMOs today. Revealing the new standard for forecasting marketing success using proven scientific measures.
Dr. Aaron Reid presents at IIeX North America 2020 and discusses how science not opinions are needed to quantify the real impact your brand is providing.