Sentient Joins Ad Age Publisher’s Panel for Big Game Ad Analysis

By Jeremy Clough
February 4, 2021

WATCH LIVE FEB. 8 AT 2:30 P.M. EST: HOW EMOTION PLAYED IN THE BIG GAME OF ADVERTISING

Dr. Aaron Reid joins Ad Age President and Publisher Josh Golden for a closer look at how Sentient’s cutting-edge behavioral science technology shows which emotions the top Super Bowl ads elicit in viewers and whether those spots ultimately achieved their marketing objectives.

Join us for the post game advertising analysis to examine the big game advertisers’ impact on consumer emotions.

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Jeremy Clough

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Vice President, Product & Marketing Strategy

If only you could’ve seen the look on my face.

If only you could’ve seen the look on my face.

Dr. Aaron Reid's commentary from GreenBook’s GRIT Insights Practice Edition 2020 out 01/28/21. But you couldn’t. It was 2020, and I was wearing a mask. If you passed me on the street, and you gave a friendly vibe, you got an exaggerated eye-smile...

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