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Ad Testing Archives - Page 6 of 18 - Sentient Decision Science

Category: Ad Testing

Using Implicit Measures to Uncover What Motivates Customers

Learn what makes a research technique implicit and what the benefits of collecting implicit data are for marketing research.

Big Game LVII Ad Trends

With significant viewership and popular entertainment at this year’s Big Game, brands were everywhere. Learn about emerging and familiar advertising trends and themes of the 2023 Big Game.

The Big Game Advertising Analysis-2023 Webinar

Watch Sentient’s recent webinar to discover how we use Emotion AI to examine the effectiveness of Big Game ad spots.

Emotion AI Ranks the Top 3 Super Bowl LVI Ads

Reflect on Super Bowl LVI ad trends and see how Sentient uses Emotion AI to rank the highest performing game day ads.

2023 Big Game Ad Analysis

Join us on Tuesday, February 14th at 12pm EST to find out the emotional impact of Super Bowl LVII’s ads.

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