What We Know About Advertising During the COVID-19 Crisis
Some highlights of recent research on the advertising industry during the coronavirus pandemic are summarized in the infographic below. Take a look at these data, revealing how brands are approaching the crisis and how consumer’s are feeling about being social again.
Sources:
Influencer Marketing Hub: Coronavirus (COVID-19) Marketing & Ad Spend Impact: Report + Statistics
PwC: PwC’s COVID-19 CFO Pulse Survey
Human Resource Partners, Delise West, President: HR Partners Covid-19 Survey Results
PYMNTS: When, How And Why Consumers Will Change Post-COVID-19
Research for Good: COVID-19 Your Questions
By: Sarah McCann
Event and Marketing Manager
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