What We Know About Advertising During the COVID-19 Crisis

By Sarah McCann

Some highlights of recent research on the advertising industry during the coronavirus pandemic are summarized in the infographic below. Take a look at these data, revealing how brands are approaching the crisis and how consumer’s are feeling about being social again.

What we know about advertising during the COVI-19 crisis.

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Creative Marketing Associate

It’s the Most Emotional Time of the Year!

It’s the Most Emotional Time of the Year!

By Julie Hall Evoking emotion in advertising is part art and part science. Sentient Insights’ products identify the essential emotional drivers to build messages, assets, and campaigns that trigger emotional responses and create moments that matter....

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