How Do We Overcome Implicit Biases?
Opportunity
You can overcome negative implicit bias by giving yourself opportunity to reflect on what is generating the feelings you are having as you are interacting with people.
Motivation
Motivating yourself to choose a different course of action than what your negative implicit bias might choose for you.
Dr. Aaron Reid has a Ph.D. in behavioral science with a focus on uncovering and understanding emotion.
You can see Dr. Aaron Reid at the Corporate Researchers Conference (CRC) on October 16, 2017 in Chicago, IL. Dr Reid will be giving a talk on Making social and business impact by taking on implicit bias.
Mind the Gap: Where Ecosystems Miss 50% of Human Behavior
Last month, Sentient's Dr. Aaron Reid joined host Dyan Finkhousen on the Ecosystemic Futures podcast to discuss the hidden drivers of decision-making. Dr. Reid first introduced himself, explaining his personal and professional interest in...
Emotional Connection: Why GenAI Needs Continuous Insight Into Real Human Behavior
Who wants to be average? On Monday, May 19th Sentient's Dr. Aaron Reid addressed this question on stage at FEI. As Generative AI becomes a standard tool for rapid consumer insights, it's important to remember that past preferences aren't indicative of...
Sentient to Present on the Future of AI & Human Insight at FEI
EVENT ANNOUNCEMENTDr. Aaron Reid will demonstrate how continuous AI-powered testing enhances the precision and depth of insight into human desire.EVENT TICKETSFront End of Innovation 2025Event Overview Sentient Decision Science will be attending the...