Join us at Brandingmag’s Masterclass
Join Branding Mag’s upcoming masterclass as Sentient Decision Science’s SVP & Managing Director Joe Sauer presents with a panel of experts as they tackle creatives’ hesitance to adopt data.
Brandingmag is an award winning independent journal, creating thought provoking discussions for leadership teams around the world. We are proud to be represented in their discussion and honored to present alongside these panelists.
Panelists
- Kevin Perlmutter – Chief strategist & Founder @ Limbic Brand Evolution (former senior director of brand strategy @ Interbrand) – The neuromarketer
- Della Mathew – SVP, Executive Creative Director @ 22squared – The creative director
- Flavia Barbat – Editor-in-Chief @ Brandingmag
Who is this masterclass for?
If you depend on any kind of creative process to get your job done, then this masterclass is for you. Neuromarketing gives you the most honest feedback there is from your audience, allowing you to produce even more efficient deliverables and outcomes.
Date: April 6th at 11 am EST on Zoom
Register today!
By: Sarah McCann
Creative Marketing Associate
Somewhere Over the Rainbow – Pride 2022 Webinar
Dr. Aaron Reid demonstrates how Sentient's technology pinpoints the emotionally-charged moments and how consumers are influenced after viewing Pride 2022 ads.Watch the webinar “Somewhere Over the Rainbow: How Marketers Can Support Pride Month and...
Somewhere Over the Rainbow: How Marketers Can Support Pride Month and Avoid Rainbow-Washing
More than ever brands and organizations are showcasing LGBTQ+ community support in June. But consumers are increasingly aware of “rainbow washing” and question true, authentic support.As is the June norm, almost all giant brands launch ad campaigns...
The Golden Age of Research is Here – IIEX North America 2022
Dr. Aaron Reid presented a brief history on the reasons why non-conscious measures are growing rapidly in popularity due to the limitations of traditional research methods at the recent IIEX North America 2022 conference in Austin, TX. Making the case...
