Category: Sonic Branding

Sentient Decision Science and Made Music Studio to Discuss the Power of Sonic Branding at TMRE

Sentient will be presenting alongside Made Music Studio at TMRE Orlando 2024. Meet us in our booth or join us on October 8th for a compelling discussion on sonic branding.

Joe Sauer Explores Whether It Is Possible to Re-Design the Payment Sound Experience

Sentient’s Joe Sauer, SVP & Managing Director for the UK & EU, reveals why today’s payment experiences tend to trigger negative emotions among shoppers. In partnership with Made Music Studios, Joe explores whether it is possible to use sound to transform the payment experience into an emotionally positive one.