A Client-Side Perspective on Measuring Emotion for Brands by Jeremy Clough | Aug 11, 2017 | Brands & Branding, Human Emotion & Motivation
What Researchers Can't See without Measuring Emotion by Brendan Cooney | Aug 3, 2017 | Advanced Research Methods, Consumer Decision Making
Trump’s Ads in Iowa Gave a Boost to Cruz: Political Ad Testing Results by Aaron Reid | Feb 3, 2016 | Advanced Research Methods
Marketing Implications for Guilt and Shame: Sentient Emotion Series by Nate Decker | Jan 22, 2016 | Human Emotion & Motivation
Say My Name: How the Consumer Sense of Self Affects Brand Love by Sentient Decision Science, Inc. | Jan 13, 2016 | Human Emotion & Motivation