Tag: Consumer Subconscious

Read posts about consumer subconscious on Sentient Decision Science’s implicit market research blog.

A Client-Side Perspective on Measuring Emotion for Brands

What Researchers Can't See without Measuring Emotion

Trump’s Ads in Iowa Gave a Boost to Cruz: Political Ad Testing Results

Marketing Implications for Guilt and Shame: Sentient Emotion Series

Say My Name: How the Consumer Sense of Self Affects Brand Love

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