Author: Aaron Reid

Founder & CEO, Sentient Decision Science, Inc.

Can Jeb Bush Get a Rise in the Polls from Ronald Reagan?

Does Trump Have His Thumb on the Implicit Pulse of America?: How People Really Feel About “Muslim Immigrants”

Bush Gets a Boost, Trump is a Leader, and Cruz Crashes on "Trustworthy"

America's Subconscious Perceptions of GOP Candidates Pre and Post-Debate

A Deep Dive into America’s Subconscious Perceptions of Hillary vs. Bernie

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