
Winning Big on Game Day: How to Optimize Super Bowl Advertising with Emotion AI & Behavioral Science
February 11 @ 12:00 pm - 1:00 pm

Join us live on Tuesday, February 11th for our annual Big Game webinar, where Dr. Aaron Reid will explore Super Bowl trends, share insights, and highlight impactful ads from the 2025 lineup.
Sentient has analyzed Super Bowl ads using advanced behavioral measures, building the largest implicit normative database of over a decade’s worth of content across verticals. By leveraging this historical data, AI can identify, evaluate, and predict the performance of game day ads, providing brands with key strategies for success. Tune in to discover which ads captivate and influence, and which fail to connect with consumers.