Category: Advanced Research Methods
Advanced research methods for market researchers | blog posts from Sentient Decision Science
Ten Insights on Successful New Product Launch
Please click to see a sneak peek of Thursday’s Webinar on The Most Memorable New Product Launch 2011.
Sentient's Trends and Predictions 2012
The future of marketing can be found today in the behavioral science literature. As an industry, it is our job to reveal the whys behind consumer behavior, and the disciplines of Psychology, Neuroscience, Sociology, Behavioral Economics, and Cultural Anthropology, all provide advanced understanding and insights on consumer behavior that have yet to be applied on a large scale. […]
2011 EXPLOR Award Video
Sentient Decision Science, Inc. received the 2011 EXPLOR Award. Please click to watch the 2011 EXPLOR Awards video.