
Joe Sauer
Senior Vice President, Managing Director, UK & EU
Joe works with senior client executives to drive strategic choice and action around the critical marketing issues facing their organizations.
His primary focus is on building competitive advantage based on an understanding of how customer value is defined, created, and delivered in environments of rapid technological and socio-demographic change.
An experienced strategist, Joe has developed a reputation for thought leadership in scenario-based strategy formulation, business model innovation, and the effective exploitation of emerging technologies.
Author Insight
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November 8th, 2019Joe Sauer
For long as anyone can remember, ESOMAR has been the bellwether of the research industry, successful [...]