Our Work

Sentient Decision Science, Inc., is a full service market research and consulting firm that handles research design, data collection, project management, high end analysis, behavioral data modeling and business recommendations and consultation.

Our data collection capabilities include online, telephone, mail and in-person methods. We commonly combine qualitative and quantitative research methods to provide the insight our clients need for their business questions. Research solutions include surveys, choice studies, in-depth interviews, customer inquiries, and focus groups. Analysis often combines attitudinal information with customer behavioral modeling to forecast purchase trends and market sales.

The work of covers business to business and business to consumer research questions. We have experience in a variety of industries with special vertical expertise in Financial Services, Retail, IT, Consumer Electronics, Health Care and Professional Services.